Privacy Policy
CUEVA PRIVACY POLICY, TERMS OF SERVICE & MARKETING TERMS
Effective Date: January 1st, 2026
Welcome to Cueva. These Privacy Policy, Terms of Service, SMS Terms, and Email Marketing Terms govern your use of www.cuevashop.com, purchases made through our website or stores, and communications between you and Cueva.
Throughout this document, "Cueva," "we," "our," and "us" refer to Cueva.
PRIVACY POLICY
Information We Collect
When you shop with us, create an account, sign up for emails or text messages, or otherwise interact with us, we may collect:
- Name
- Email address
- Mobile phone number
- Billing address
- Shipping address
- Purchase history
- Order history
- Product preferences
- Favorite brands
- Sizing information
- Wishlist information
- Customer service correspondence
- Device information
- IP address
- Browser type
- Cookies and similar technologies
- Website usage analytics
Payment information is securely processed by our payment providers. Cueva does not store complete credit card numbers.
How We Use Your Information
We use your information to:
- Process orders
- Ship purchases
- Process returns and exchanges
- Respond to customer service inquiries
- Improve our website
- Recommend products that may interest you
- Notify you about new arrivals and restocks
- Invite you to in-store events
- Send promotions and sale announcements
- Personalize your shopping experience
- Prevent fraud
- Comply with legal obligations
Personalized Clienteling
To better serve our customers, Cueva maintains customer profiles that may include purchase history, product preferences, sizing, favorite brands, and previous interactions.
Our sales associates may use customer relationship management tools, including Endear, to provide personalized service.
This may include communications regarding:
- New arrivals
- Product recommendations
- Back-in-stock notifications
- Sale announcements
- Exclusive products
- Appointment scheduling
- Styling recommendations
- Store events
- Private shopping opportunities
Communications may occur through:
- SMS/Text Message
- Telephone
- Live Chat
- Personalized outreach from members of our team
Third-Party Services
We use trusted third-party service providers including but not limited to:
- Shopify
- Payment processors
- Shipping carriers
- Endear
- Email marketing providers
- SMS marketing providers
- Analytics providers
- Fraud prevention services
- Customer support providers
These providers only receive information necessary to perform services on our behalf.
Cookies
We use cookies and similar technologies to:
- Remember your preferences
- Improve website functionality
- Analyze traffic
- Personalize shopping experiences
- Measure marketing effectiveness
You may disable cookies through your browser settings, although portions of the website may not function properly.
Data Security
We implement commercially reasonable administrative, technical, and physical safeguards designed to protect your information.
However, no internet transmission or electronic storage system can be guaranteed to be 100% secure.
Your Rights
Depending on applicable law, you may have the right to:
- Request access to your information
- Correct inaccurate information
- Delete your information
- Request a copy of your data
- Opt out of marketing communications
- Request information regarding our privacy practices
To exercise these rights, contact us at:
Data Retention
We retain personal information only as long as necessary to operate our business, fulfill orders, comply with legal obligations, resolve disputes, and enforce agreements.
EMAIL MARKETING CONSENT
By subscribing to Cueva emails, creating an account, making a purchase, or otherwise providing your email address where permitted by law, you agree that Cueva may send you marketing communications.
These may include:
- New arrivals
- Restocks
- Promotions
- Sale announcements
- Exclusive releases
- Brand launches
- Event invitations
- Personalized product recommendations
- Editorial content
You may unsubscribe at any time by clicking the "Unsubscribe" link included in our emails or by contacting us directly.
Opting out of marketing emails does not prevent us from sending transactional communications regarding your orders or account.
SMS TERMS & CONDITIONS
By providing your mobile number and opting into Cueva text messages, you consent to receive recurring automated and non-automated marketing and transactional SMS messages from Cueva.
Messages may include:
- Order updates
- Shipping notifications
- New arrivals
- Restock alerts
- Promotions
- Sale announcements
- Event invitations
- Personalized shopping recommendations
- Appointment reminders
Message frequency varies.
Message and data rates may apply.
Consent to receive marketing text messages is not a condition of purchase.
You may opt out at any time by replying:
STOP
For assistance, reply:
HELP
You may also contact:
Carriers are not liable for delayed or undelivered messages.
TERMS OF SERVICE
Use of Website
By using this website, you agree to comply with these Terms of Service.
You agree not to:
- Use the website unlawfully
- Interfere with website functionality
- Attempt unauthorized access
- Upload malicious software
- Copy website content without permission
- Misrepresent your identity
Product Availability
Product availability is not guaranteed.
We reserve the right to:
- Limit quantities
- Refuse orders
- Cancel orders
- Correct pricing errors
- Update product information without notice
Pricing
Prices are subject to change without notice.
Temporary promotions and sales may begin or end at any time.
If a pricing error occurs, we reserve the right to cancel or adjust affected orders before shipment.
Orders
We reserve the right to refuse or cancel orders at our discretion, including where fraud, unauthorized activity, pricing errors, or inventory inaccuracies are suspected.
Shipping
Shipping estimates are not guaranteed.
Once packages are transferred to the shipping carrier, delivery timing is outside our control.
Customers are responsible for providing accurate shipping information.
Returns
Returns and exchanges are governed by Cueva's Return Policy as posted on our website.
Unless otherwise stated, sale items are final sale.
Intellectual Property
All content appearing on cuevashop.com, including but not limited to:
- Logos
- Images
- Photography
- Videos
- Graphics
- Product descriptions
- Website design
- Branding
- Editorial content
is the property of Cueva or its licensors and may not be copied, reproduced, distributed, or used without prior written permission.
Limitation of Liability
To the fullest extent permitted by law, Cueva shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of your use of the website or purchase of products.
Our total liability shall not exceed the amount paid for the applicable order.
Indemnification
You agree to indemnify and hold harmless Cueva, its owners, employees, affiliates, and service providers from any claims, damages, losses, liabilities, costs, or expenses arising from your misuse of the website or violation of these Terms.
Governing Law
These Terms shall be governed by and construed in accordance with the laws of the State of New York, without regard to conflict of law principles.
Changes
Cueva reserves the right to update these policies at any time. Continued use of our website after updates constitutes acceptance of the revised terms.
CONTACT
Cueva
Website: www.cuevashop.com
Email: info@cuevashop.com
For privacy requests, marketing questions, or legal inquiries, please contact us at the email address above.