Sire

Paris, France & Tokyo, Japan

SIRE began with a friendship built on tailoring. Hugo Sire and Yojiro Ichikawa met in 2017 as students at Atelier Chardon Savard in Paris. After graduating they kept working side by side, refining their skills at Hermès and several other Parisian houses before launching a label of their own in 2024.

The brand lives in the space between their two cities. Hugo, a Paris native, brings an instinctive feel for French style and the effortless ease that defines it. Yojiro brings a deep knowledge of Japanese textiles and the workshops that produce them. Designed in Paris and made in Japan, each collection lets one sensibility temper the other.

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Cotton Linen Zip Front Blouson Olive
Sire

Cotton Linen Zip Front Blouson Olive

$418.00
$418.00 $1,395.00
Double Pleat Wool Short Grey
Sire

Double Pleat Wool Short Grey

$192.00
$192.00 $640.00
Short Sleeve Pink Stripe Poplin Shirt
Sire

Short Sleeve Pink Stripe Poplin Shirt

$145.00
$145.00 $485.00
Reversible Blouson Waxed Cotton Corduroy Brown
Sire

Reversible Blouson Waxed Cotton Corduroy Brown

$1,285.00
$1,285.00
Single Breasted Blazer Black Wool
Sire

Single Breasted Blazer Black Wool

$412.00
$412.00 $1,375.00
Collarless Shirt Cotton Flannel Black
Sire

Collarless Shirt Cotton Flannel Black

$595.00
$595.00
Double Breasted Coat Wool Navy
Sire

Double Breasted Coat Wool Navy

$1,875.00
$1,875.00
Button Down Shirt Cotton Brown Stripe
Sire

Button Down Shirt Cotton Brown Stripe

$585.00
$585.00
Zip Jacket Steerhide Leather Black
Sire

Zip Jacket Steerhide Leather Black

$2,630.00
$2,630.00
Cropped Blouson Wool Black
Sire

Cropped Blouson Wool Black

$1,375.00
$1,375.00
Selvedge Denim Cotton Natural Indigo
Sire

Selvedge Denim Cotton Natural Indigo

$715.00
$715.00
Tailored Trouser Wool Herringbone Grey
Sire

Tailored Trouser Wool Herringbone Grey

$775.00
$775.00